E-mail Marketing Specialist (Klaviyo)
If you're passionate about analytics and want to work with some of the most popular fashion and lifestyle brands, then we have an exciting opportunity for you 🚀
We usually respond within a week
About Us
Not Selling Liquid is a young and dynamic full-service digital growth agency with customers in the fashion & lifestyle industry. We design, develop, grow and manage Shopify webshops. If you follow the street style and the fashion scene, you’ve heard of the brands we work with.

Job Description
We are looking for a full-time Retention Specialist, focused on E-mail Marketing who is passionate about data, flows and scaling businesses with automation and segmentations. The ideal candidate has experience in working with Klaviyo or similar tools and is familiar with lead generation, newsletters, audience segmentation, and marketing automation tools.
📍 All applicants must be based in the Netherlands
Key Responsibilities
- This is a customer-facing role - you’ll be responsible for communicating with the client directly about Klaviyo projects;Â
- You’ll create tailored E-mail Marketing strategies and calendars for a range of clients, from newsletters to automated flows;
- You’ll be working closely with the Performance Marketing team on creating omnichannel campaigns across paid advertising channels and Klaviyo;
- Combining data and strategic thinking, you’ll continuously explore and test new segments;
- You’ll use data to understand where customers come from, their motivations, their shopping patterns, and how we can continue to engage and convert them;
- You'll develop an in-depth knowledge of the Klaviyo platform and truly become an expert on its features and best practices;
- You’ll often write copy for newsletters and flows, and will potentially set up a network of copywriters to assist when needed.
- You'll implement, monitor, and optimize the global rollout of all email and calendar programs.
Skills required
- 1-2 years of experience in E-mail Marketing or Marketing Automation, having worked before with Klaviyo, Mailchimp and/or similar;
- 1-2 years of experience in customer-facing roles;Â
- Bachelor’s degree in Business, Marketing or a similar field;
- You are experienced in writing e-mail copy in Dutch and English;
- Proven ability to manage a large volume of projects and requests, while knowing how to prioritize workload;
- Highly analytical and creative at the same time - a balance of creative and analytical mindset and interest;
- You follow the trends and developments in e-commerce closely and can translate them into directly applicable solutions;
- Familiarity with email compliance and GDPR is a plus;
- You are fluent in Dutch and English.
What we offer
- Work with some fastest-growing fashion brands from Europe and the United Kingdom;
- A unique start-up culture with a focus on teamwork;
- Short lines and an open culture;
- An environment with a lot of space to develop yourself. We’re growing quickly, which means that we will shape and grow this role together!;
- Lunch is provided by us at the office;
- 25 vacation days yearly, plus an extra day off on your birthday;
- Team activities, running club, internal events, and access to a women's network;
- Training budget to support your development;
- Pet friendly, two staff dogs are our office companions.
- Department
- E-mail Marketing
- Locations
- Amsterdam
- Remote status
- Hybrid Remote
- Employment type
- Full-time
E-mail Marketing Specialist (Klaviyo)
If you're passionate about analytics and want to work with some of the most popular fashion and lifestyle brands, then we have an exciting opportunity for you 🚀
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